LOGAN
Confidentiality and security are LOGAN’s core values and we therefore undertake to ensure the User’s privacy at all times and not to gather any unnecessary information. Below we provide all the information necessary regarding our Privacy Policy in relation to the personal data collected, explaining:
MEDIA LGNS LOGANGLOBAL, S.L.U. (B67206771)
Tanger 65-67, 08019
Barcelona, España
Delegado de Protección de Datos:
Purpose: To provide the means for contacting us and answering your requests for information and also to send you information on our products, services and activities via digital media (Email, SMS, WhatsApp), if you check the acceptance box.
Legitimisation: The user’s consent when requesting information via our contact form and checking the acceptance box for the sending of information.
Retention: Once your request has been resolved via our form or answered by email, if no new processing is generated and having accepted receipt of commercial communications until the user requests their de-registration.
Purpose: To answer your information requests, deal with your requests and answer any inquiries or doubts.
Legitimisation: The user’s consent when requesting information via our email address.
Retention: Once your email request has been answered, if no new processing has been generated.
Obligation to provide your personal data and the consequences for a failure to do so.
The supply of personal data requires a minimum age of 14 years, or, if applicable, sufficient legal capacity to enter into a contract.
The personal data requested are necessary to manage your requests and/or render the services that can be contracted and therefore any failure to do so signifies we cannot attend to you correctly nor provide the service requested.
Your data are confidential and will not be transferred to third parties unless legally required.
Any person may withdraw their consent at any time after granting it for the processing of their data. Under no circumstance does withdrawal of consent affect the execution of the subscription contract or the relations established previously.
Likewise, you may also exercise the following rights:
Where and how to exercise your Rights: By writing to the party concerned at their postal or electronic address (provided in section A), indicating the reference “Personal Data”, specifying the right to be exercised and with regard to which personal data.
In the event of any dispute with the company with regard to the processing of your data you may lodge a claim with the Data Protection Authority (www.agpd.es).
This website only uses cookies that allow the operation and provision of the services offered on it and that in no case treat connection data and / or devices or capture browsing habits for advertising purposes. Therefore, in accordance with Article 22 of the Law on Information Society Services, your consent is not required for their temporary installation during your browsing session.
In order to safeguard the security of your personal data, we inform you that we have adopted all the necessary measures of a technical and organisational nature to ensure the security of your personal data against alteration, loss and non-authorised processing and access.
It is important you inform us whenever there has been any modification so we may update your personal data; otherwise we cannot be liable for the accuracy of same.
We shall not be liable for the privacy policy regarding the personal data you may supply to third parties via the links on our webpage.
This privacy policy may be modified to adapt them to any changes on our website together with any legal or jurisprudential modifications regarding personal data which may appear, and you are therefore requested to read this policy every time you supply your data via this Website.
La confidencialidad y la seguridad son valores primordiales de LOGAN y, en consecuencia, asumimos el compromiso de garantizar la privacidad del Usuario en todo momento y de no recabar información innecesaria. A continuación, le proporcionamos toda la información necesaria sobre nuestra Política de Privacidad en relación con los datos personales que recabamos, explicándole:
MEDIA LGNS LOGANGLOBAL, S.L.U. (B67206771)
Tanger 65-67, 08019
Barcelona, España
Delegado de Protección de Datos:
Finalidad: Facilitarle un medio para que pueda ponerse en contacto con nosotros y contestar a sus solicitudes de información, así como enviarle comunicaciones de nuestros productos, servicios y actividades, inclusive por medios electrónicos, si marca la casilla de aceptación.
Legitimación: El consentimiento del usuario al solicitarnos información a través de nuestro formulario de contactos y al marcar la casilla de aceptación de envío de información.
Conservación: Hasta una vez resulta su solicitud por medio de nuestro formulario o contestada por correo electrónico, si no ha generado un nuevo tratamiento. En caso de haber aceptado recibir envíos comerciales, hasta que solicite la baja de los mismos.
Finalidad: Contestar a sus solicitudes de información, atender sus peticiones y responder sus consultas o dudas.
Legitimación: El consentimiento del usuario al solicitarnos información a través de la dirección de correo electrónico.
Conservación: Hasta una vez contestada su petición por correo electrónico, si no ha generado un nuevo tratamiento.
Obligación de facilitarnos sus datos personales y consecuencias de no hacerlo.
El suministro de datos personales requiere una edad mínima de 14 años, o en su caso, disponer de capacidad jurídica suficiente para contratar.
Los datos personales solicitados son necesarios para gestionar sus solicitudes y/o prestarle los servicios que pueda contratar, por lo que, si no nos los facilita, no podremos atenderle correctamente ni prestarle el servicio que ha solicitado.
Sus datos son confidenciales y no se cederán a terceros, salvo que exista obligación legal.
Cualquier persona puede retirar su consentimiento en cualquier momento, cuando el mismo se haya otorgado para el tratamiento de sus datos. En ningún caso, la retirada de este consentimiento condiciona la ejecución del contrato de suscripción o las relaciones generadas con anterioridad.
Igualmente, puede ejercer los siguientes derechos:
Dónde y cómo solicitar sus Derechos: Mediante un escrito dirigido al responsable a su dirección postal o electrónica (indicadas en el apartado A), indicando la referencia “Datos Personales”, especificando el derecho que se quiere ejercer y respecto a qué datos personales.
En caso de divergencias con la empresa en relación con el tratamiento de sus datos, puede presentar una reclamación ante la Autoridad de Protección de Datos (www.agpd.es).
Esta página web únicamente utiliza cookies que permiten el funcionamiento y la prestación de los servicios ofrecidos en la misma y que en ningún caso tratan datos de conexión y/o de los dispositivos ni captan hábitos de navegación para fines publicitarios. Por ello, no se requiere, de acuerdo con el artículo 22 de la Ley de Servicios de la Sociedad de la Información, su consentimiento para su instalación temporal durante su sesión de navegación.
Con el objetivo de salvaguardar la seguridad de sus datos personales, le informamos que hemos adoptado todas las medidas de índole técnica y organizativa necesarias para garantizar la seguridad de los datos personales suministrados de su alteración, pérdida, y tratamientos o accesos no autorizados.
Es importante que para que podamos mantener sus datos personales actualizados, nos informe siempre que haya habido alguna modificación en ellos, en caso contrario, no respondemos de la veracidad de los mismos.
No nos hacemos responsables de la política de privacidad respecto a los datos personales que pueda facilitar a terceros por medio de los enlaces disponibles en nuestra página web.
La presente Política de Privacidad puede ser modificada para adaptarlas a los cambios que se produzca en nuestra web, así como modificaciones legislativas o jurisprudenciales sobre datos personales que vayan apareciendo, por lo que exige su lectura, cada vez que nos facilite sus datos a través de esta Web.
La confidencialidad y la seguridad son valores primordiales de LOGAN y, en consecuencia, asumimos el compromiso de garantizar la privacidad del Usuario en todo momento y de no recabar información innecesaria. A continuación, le proporcionamos toda la información necesaria sobre nuestra Política de Privacidad en relación con los datos personales que recabamos, explicándole:
MEDIA LGNS LOGANGLOBAL, S.L.U. (B67206771)
Tanger 65-67, 08019
Barcelona, España
Delegado de Protección de Datos:
Finalidad: Facilitarle un medio para que pueda ponerse en contacto con nosotros y contestar a sus solicitudes de información, así como enviarle comunicaciones de nuestros productos, servicios y actividades, inclusive por medios electrónicos, si marca la casilla de aceptación.
Legitimación: El consentimiento del usuario al solicitarnos información a través de nuestro formulario de contactos y al marcar la casilla de aceptación de envío de información.
Conservación: Hasta una vez resulta su solicitud por medio de nuestro formulario o contestada por correo electrónico, si no ha generado un nuevo tratamiento. En caso de haber aceptado recibir envíos comerciales, hasta que solicite la baja de los mismos.
Finalidad: Contestar a sus solicitudes de información, atender sus peticiones y responder sus consultas o dudas.
Legitimación: El consentimiento del usuario al solicitarnos información a través de la dirección de correo electrónico.
Conservación: Hasta una vez contestada su petición por correo electrónico, si no ha generado un nuevo tratamiento.
Obligación de facilitarnos sus datos personales y consecuencias de no hacerlo.
El suministro de datos personales requiere una edad mínima de 14 años, o en su caso, disponer de capacidad jurídica suficiente para contratar.
Los datos personales solicitados son necesarios para gestionar sus solicitudes y/o prestarle los servicios que pueda contratar, por lo que, si no nos los facilita, no podremos atenderle correctamente ni prestarle el servicio que ha solicitado.
Sus datos son confidenciales y no se cederán a terceros, salvo que exista obligación legal.
Cualquier persona puede retirar su consentimiento en cualquier momento, cuando el mismo se haya otorgado para el tratamiento de sus datos. En ningún caso, la retirada de este consentimiento condiciona la ejecución del contrato de suscripción o las relaciones generadas con anterioridad.
Igualmente, puede ejercer los siguientes derechos:
Dónde y cómo solicitar sus Derechos: Mediante un escrito dirigido al responsable a su dirección postal o electrónica (indicadas en el apartado A), indicando la referencia “Datos Personales”, especificando el derecho que se quiere ejercer y respecto a qué datos personales.
En caso de divergencias con la empresa en relación con el tratamiento de sus datos, puede presentar una reclamación ante la Autoridad de Protección de Datos (www.agpd.es).
Esta página web únicamente utiliza cookies que permiten el funcionamiento y la prestación de los servicios ofrecidos en la misma y que en ningún caso tratan datos de conexión y/o de los dispositivos ni captan hábitos de navegación para fines publicitarios. Por ello, no se requiere, de acuerdo con el artículo 22 de la Ley de Servicios de la Sociedad de la Información, su consentimiento para su instalación temporal durante su sesión de navegación.
Con el objetivo de salvaguardar la seguridad de sus datos personales, le informamos que hemos adoptado todas las medidas de índole técnica y organizativa necesarias para garantizar la seguridad de los datos personales suministrados de su alteración, pérdida, y tratamientos o accesos no autorizados.
Es importante que para que podamos mantener sus datos personales actualizados, nos informe siempre que haya habido alguna modificación en ellos, en caso contrario, no respondemos de la veracidad de los mismos.
No nos hacemos responsables de la política de privacidad respecto a los datos personales que pueda facilitar a terceros por medio de los enlaces disponibles en nuestra página web.
La presente Política de Privacidad puede ser modificada para adaptarlas a los cambios que se produzca en nuestra web, así como modificaciones legislativas o jurisprudenciales sobre datos personales que vayan apareciendo, por lo que exige su lectura, cada vez que nos facilite sus datos a través de esta Web.
INTRODUÇÃO
A Logan (Loganmedia Brasil Locação e Software Ltda.) afirma que suas atividades não realizam a coleta de dados pessoais identificados ou identificáveis dos usuários dos nossos serviços ou de terceiros, inclusive nossos clientes.
Podemos, eventualmente, solicitar o fornecimento de dados pessoais para uma oferta melhor de produtos e serviços e, para isso, cumprimos com todas as determinações legais vigentes.
Através desta declaração de privacidade você será informado sobre como usamos as informações pessoais que você porventura vier a fornecer, como tais informações são protegidas, seus direitos e as opções que você tem para controlar suas informações pessoais e proteger sua privacidade. Estas disposições serão aplicáveis no caso de coletarmos e trabalharmos com dados pessoais identificados ou identificáveis.
Assim, se houver a coleta de dados pessoais para a oferta dos nossos serviços durante a visita a websites ou através de aplicativos móveis, aplicam-se as regras de privacidade descritas nesta Política de Privacidade, que detalha como usamos suas informações pessoais e os terceiros com quem as compartilhamos.
SOBRE A COLETA DE DADOS PESSOAIS
Os dados pessoais fornecidos para a Logan serão anonimizados e não permitem a identificação de seu titular.
Quais dados poderão ser coletados:
Com o consentimento de cada titular a Logan poderá coletar: Nome; endereço de e-mail; idade; sexo; estado civil; tipo de aparelho móvel; tipo de sistema operacional (OS) do aparelho móvel (iOS ou Android) e histórico de navegação.
Os dados pessoais são tratados com confidencialidade e serão utilizados pela Logan com a finalidade de oferecer publicidade personalizada aos visitantes de websites e aplicativos móveis.
Em hipótese alguma a Logan revelará os dados pessoais coletados a terceiros sem a expressa autorização dos titulares dos dados ou sem que haja uma determinação judicial para isso. A Logan divulgará os dados pessoais quando exigido por lei ou processo judicial, para a administração da justiça, para proteger seus interesses vitais, para investigações das autoridades de segurança ou regulatórias, para proteger seus bens e direitos, proteger a segurança dos demais usuários ou no caso de mandado judicial ou ordem de um órgão de segurança.
Os dados pessoais coletados somente poderão ser acessados por profissionais devidamente autorizados pela Logan, observando a finalidade para os quais foram coletados e a necessidade a que serão submetidos, preservando-se a privacidade de cada titular.
SOBRE O ARMAZENAMENTO DOS DADOS PESSOAIS
Os dados pessoais e informações coletados estarão armazenados de forma anonimizada em ambiente seguro, em servidores preferencialmente localizados no Brasil, observado o estado da técnica disponível, valendo-se de políticas e tecnologias de segurança como: criptografia, controles de acesso e certificações de segurança específicos, e somente poderão ser acessadas por pessoas qualificadas e autorizadas pela Logan.
Como o consentimento prévio de cada titular, a Logan poderá eventualmente armazenar os dados coletados na Argentina. Nessas circunstâncias, serão tomadas as medidas necessárias para garantir que suas informações pessoais estejam sob proteção adequada, incluindo verificações de segurança de dados de todos os que receberem tais informações e celebração de contatos com essas pessoas para garantir que empreguem as mesmas medidas técnicas e organizacionais que a Logan, para que os dados fiquem adequadamente protegidos.
Os Dados Pessoais fornecidos serão mantidos: (i) durante a prestação dos serviços para os titulares dos dados, conforme a finalidade definida neste documento; (ii) sua exclusão não for solicitada diretamente pelo titular dos dados; ou (iii) enquanto for necessário para o cumprimento de uma obrigação legal ou para a formulação, exercício e defesa de reivindicações.
RETENÇÃO DE INFORMAÇÕES PESSOAIS
A Logan manterá os Dados Pessoais coletados por um ano a contar da última interação com os serviços da Logan, salvo se um período mais longo ou mais breve for exigido por lei, necessário em virtude do andamento de um processo ou para algum fim em especial, conforme a legislação vigente.
ACESSO, CORREÇÃO, EXCLUSÃO E CANCELAMENTO DE INFORMAÇÕES
O titular dos Dados Pessoais poderá a qualquer momento solicitar a alteração, atualização, correção e ou exclusão dos seus Dados Pessoais fornecidos, através do contato direto através do aplicativo WhatsApp: CHAT WITH US.
Pessoa responsável pelo tratamento de Dados Pessoais:
O responsável pelo tratamento de seus dados é: Francesco Simeone e seus dados de contato são:
DECLARAÇÃO QUANTO A COOKIES
A Logan poderá utilizar cookies para administrar as sessões de usuários e armazenar preferências, rastrear informações, idioma selecionado, dentre outros.
Websites poderão, eventualmente, conter links para sites de terceiros. A Logan não se responsabiliza pelo conteúdo ou pela segurança das informações do usuário quando acessar sites de terceiros. Tais sites podem possuir suas próprias políticas de privacidade quanto ao armazenamento e conservação de informações pessoais, completamente alheias a estes Termos.
DISPOSIÇÕES GERAIS
Essa Política de Privacidade é regida pelas leis da República Federativa do Brasil.
Se eventual determinação legal anular ou tornar ineficaz qualquer das disposições da Política, permanecerão válidas as suas demais condições, salvo caso o efeito da referida determinação, a critério da Logan, venha a afetar a viabilidade de manter a Plataforma e os serviços disponíveis.
O foro central da Comarca de São Paulo fica desde já eleito para solucionar quaisquer conflitos relacionados a esta Política, por mais privilegiado que outro possa ser ou vir a ser.
Última atualização: 6 de outubro de 2020
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*Loganmedia Brasil Locação e Software Ltda., sociedade com sede na Rua Fradique Coutinho, 212, conjunto 65, Pinheiros, São Paulo – SP CEP 05416-000, inscrita CNPJ sob o n° 22.359.281/0001-06.
Information on the protection of users’ personal data pursuant to the EU General Data Protection Regulation (GDPR) 679/2016.
In this Privacy Policy (“Privacy Policy”), we describe how Logan and its affiliated process personal data in connection with:
– Data services (“Services”) and
– the website www.logan.ai (the “Site” or “Site”).
Logan’s partners (“Partners”) are companies that collect information from data subjects, including information about the location of their mobile device.
Customers (“Customers”) are those who use Logan’s Data Services.
Please note that what is stated in this Privacy Policy does not extend to the processing that Logan’s Customers carry out of the data provided by the same.
Customers may combine the information provided with other information from other sources and may use this combined information for a variety of purposes, including but not limited to targeted advertising, consumer insights, foot traffic analysis, fraud detection, law enforcement, and national security.
Our privacy practices are subject to the laws of the countries in which we operate. This means that we engage the practices described in this policy in a specific country or geographic area only if permitted under applicable local laws. In addition, please note the following:
For users in Italy: Garante per la Protezione dei Dati (based in Rome, at Via Monte Citorio 121), following the procedures and directions published on the Authority’s website www.garanteprivacy.it)
For users in Argentina: the Agencia de Acceso a la Información Pública, in its role as regulator of law no. 25.326, is responsible for receiving complaints and reports from any interested party who believes they have been the victim of a violation of local data protection regulations.
For users in Brazil: link page for information on Logan’s privacy procedures in compliance with the Lei General de Proteção de Dados (LGPD).
For users in California: link page for information about Logan’s privacy practices in relation to the California Consumer Privacy Act (CCPA).
For users in Mexico: for information on Logan’s privacy practices in relation to the Ley Federal de Protección de Datos Personales en Posesión de los Particulares (Mexico’s Personal Data Protection Law), see link page.
Sections
1 – DATA CONTROLLER
2 – ABOUT US
3 – DESCRIPTION OF SERVICES
4 – PURPOSE OF PROCESSING AND LEGAL BASIS
5 – CATEGORY OF DATA
6 – POSSIBLE TRANSFER OF PERSONAL DATA
7 – EXISTENCE OF AUTOMATED DECISION-MAKING, INCLUDING PROFILING
8 – YOUR RIGHTS
9 – DATA SECURITY
10 – RETENTION PERIOD
1 – INFORMATION ON THE DATA CONTROLLER.
Pursuant to Article 4 paragraph 7 GDPR, the data controller is:
Logan S.r.l. (P.IVA 11990620962), in the person of its legal representative p.t., with registered office in Milan, at Via G. Frua 24, CAP 20146.
The easiest way to contact us is to send an e-mail to: privacy@logan.ai or write to the above address.
2 – ABOUT US
Logan is the leading provider of real-world location information.
Its technology used verifies the presence of mobile consumers at millions of locations, points of interest and local events, providing unprecedented insight into consumer activities and interests.
Logan provides its Customers with Location Based Data Services and analytics services based on inferred interests and matching of Location Data (defined below) with location and event data. Customers rely on these Data Services to power advertising and marketing campaigns on mobile devices, to better understand their customers, gain competitive information, conduct law enforcement activities and improve national security, as well as provide and improve the services they offer to their customers.
3 – DESCRIPTION OF SERVICES
Logan provides a Data Service through a core of proprietary technology (using proprietary algorithms), native mobile, through SDK technology and collects and processes various types of information from mobile devices it receives from third-party partners. These third-party partners are owners of mobile application (“App”) or data aggregators that primarily receive data from software development kits (“SDK”) in Apps (SDKs allow developers to incorporate certain third-party functionality into their software applications).
Logan cleans, processes and merges the Location Data it receives from all sources to create a portfolio of Location Data records for each Mobile Ad ID.
In addition, Logan can receive from its third-party partners other information about the user’s device, such as IP address and device user agent data (as defined below).
4 – PURPOSE OF PROCESSING AND LEGAL BASIS
We reiterate that Logan does NOT process particular personal data, criminal data, or common data, as it uses anonymous, anonymized, aggregated, encrypted and pseudonymized data.
The transfer is made for the following purposes:
(i) Create aggregated analytics reports.
(ii) Develop demographic prediction models;
(iii) Develop location behavioral models;
(iv) Process the data to derive custom audience segments;
(v) Provide insights into consumer behavior for Licensee’s clients;
To provide Data services to its customers, however, it uses the data it receives from its partners.
They are the Partners who directly receive the consent of data subjects through their Apps.
We rely on App providers and our third-party data providers to obtain consent from the user. We contractually require our third-party data providers to comply with all applicable laws and only provide us with data that they have the right to transfer to us for our specific uses.
The legal basis for the processing is the fulfilment of legal and contractual obligations, and, also, the pursuit of the legitimate interest of the data controller ex Art. 6 GDPR: execution of orders imposed by the Authorities or other administrative body – Art. 6.1 lett. e), also to maintain the security of our services (for example to detect fraud or ensure that bugs are detected and resolved, to protect our system and information from unauthorized persons and to comply with the law); pursuit of the legitimate interest of the Data Controller in order to protect its rights and reasons of the same, also before the courts, provided that the interests or fundamental rights and freedoms of the data subject requiring the protection of personal data do not prevail – Art. 6.1 lett. f).
In determining legitimate interest, we consider and balance any potential impact on the rights of data subjects and to ensure that Logan’s interests do not override those of data subjects.
In some cases, we will process your Personal Data to comply with a legal or regulatory obligation in the EEA, UK or Switzerland (“Compliance with the law”).
However, we will only process Data for the purpose of the correct and complete performance of the Data Services.
5 – DATA CATEGORY
Logan uses aggregated, anonymized, pseudonymized and encrypted data, through SDK and Advertising ID, which it receives from its Partners.
The Personal Data transferred concern the following categories of data:
Hashed Device ID (IDFA or Android Advertising ID), Timestamp, Latitude, Longitude, Horizontal Accuracy (if present), Location Context (if present), IP Address (if present).
Each mobile advertising ID allows Logan to identify each unique mobile device and is used by advertisers and marketers to display ads on the user’s device.
Logan generally uses the following forms of data:
5.1. Cookie Privacy on Services
For marketing activities and advertising campaigns we only use cookies and pixels for which the users’ prior consent is not required.
In particular, when a user clicks on an ad (e.g., on the banner of one of our Client’s campaigns) a cookie is placed on his device to identify the ‘campaign’ in progress. The user is redirected to a website, where he/she can perform ‘an action’ i.e., a Conversion or Lead (e.g., filling in a contact form). So, when you get to the “Thank You Page”, our pixel (which is allocated there) retrieves the information stored in the cookie – only to identify the campaign – and counts the conversion or lead.
Therefore, our cookie is only used to associate the “lead” with a “specific campaign/product” and count it.
For the provision of data services to its customers, Logan uses and collects data it receives from its Partners:
Location Data: Precise geolocation data, including latitude-longitude coordinates obtained from Apps through requests to the mobile device’s operating system that uses various mechanisms to derive Location Data, including GPS tools, cell tower triangulation, Wi-Fi data or other techniques. Logan does not collect a user’s precise geolocation in real time. Neither Logan nor its third-party partners determine whether Location Data is received from GPS signals, cell tower triangulation, Wi-Fi data, or other techniques. The device operating system determines which signal is most readily available to the device and returns the Location Data to the corresponding app provider
Identifiers: IP address; Mobile Advertiser ID (“MAID”)
Internet or network activity: Timestamp, list of applications from which location signals were received.
Device user agent data: Device type; browser family; browser version; operating system version; device model number.
Demographic data: Age, gender, generation suffix, marital status, parental status, number of children, education level, annual income.
5.2 – Cookie Privacy on the Website
When you browse our website
We use cookies and other similar technologies as per our privacy policy and information on the use of cookies for which users’ prior consent is not required.
The main types of cookies we use are:
To deny consent to the use of one or more cookies you can access the links above and follow the information.
5.3 Data provided voluntarily by the user
The optional, explicit and voluntary sending of e-mails to the addresses indicated/the data provided for logging onto this site entails the necessary acquisition of the sender’s address/data, which is necessary to reply to requests, as well as any other personal data entered. The processing of particular data is excluded, except in cases of explicit consent.
5.4 How Logan uses the website user’s information
Logan uses the information collected through its website for the following purposes:
To provide and improve our services. We use user information to provide, improve and personalize our services.
Marketing and Communications. We use your information to communicate with you about our services, respond to your enquiries, administer surveys and questionnaires, provide customer service, and for marketing and promotional purposes. For example, we may use your information to send you news and newsletters, special offers and promotions, or to otherwise contact you about products or information that we think may be of interest to you. We may also use the information we learn about you to help us advertise our services.
Research and analysis. To better understand how users access and use our website and for other research and analysis purposes.
Protection of rights and interests. To protect the safety, rights, property, or security of Logan, our services, any third parties or partners, or the general public; to detect, prevent, or otherwise address fraud, security, or technical issues; to prevent or stop activities that Logan, in its sole discretion, may deem to be, or risk being, illegal, unethical, or legally actionable; to use as evidence in litigation; to conduct audits; and to enforce this Policy.
Legal Compliance. To comply with applicable legal or regulatory obligations, including in legal proceedings; to respond to a subpoena, warrant, court order, or other legal process; or as part of an investigation or request, formal or informal, by law enforcement or governmental authority.
Logan uses the information it receives from its Partners to provide Data Services to its Customers. We do not use information collected through our Web Site to provide our Data Services.
Using the information, we receive from our Partners, we create a portfolio of user device Location Data records associated with the mobile advertising identification number. We also create virtual boundaries called “geofences” around places of interest, such as shopping centers, restaurants and events. We take the Location Data from your device and combine it with these geofences, as well as the other information mentioned above, to determine the places and events you have participated and to infer your preferences. As part of our Data Services, we also:
– Track key performance indicators throughout the duration of an ad campaign and determine whether a MAID served an ad visited a particular shop or location.
– Create insights and trends on consumer behavior, including foot traffic in and around a particular location, and predict future behavior.
– Create competitive consumer information for our customers, such as to identify new customers who may be interested in their offers, to identify and improve our customers’ marketing and advertising capabilities.
We do not use the information we collect to determine employment eligibility, credit eligibility, insurance eligibility, underwriting or pricing.
5.5 – How we share your information
We may share your information as follows:
– Affiliates: We may disclose your information to our affiliates or subsidiaries; however, if we do so, their use and disclosure of your information will be subject to this Policy.
– Service Providers: We may disclose the information we collect to third party vendors, service providers and contractors or agents who perform functions on our behalf.
– Customers: When we provide our Data Services, we share your information with our Clients, including your device location information, mobile advertising identifier, locations and events you have attended, interest segments, and device information. Our Clients may use this information for purposes such as analytics and advertising attribution services, marketing and personalized advertising, market research, including consumer research, business intelligence, such as consumer information, foot traffic and analytics, providing fraud detection analytics and services, analyzing movement information, providing security services, federal law enforcement and national security and public health. In some circumstances, our Clients may also resell your information to other third parties for similar purposes.
– Aggregated and De-identified Information. We may share aggregated and de-identified information with third parties for marketing, advertising, research or similar purposes.
– Asset Transfers. If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected from you to the other company.
– To protect us and others. We may share your information if we believe it is necessary to investigate, prevent or take action regarding illegal activities, suspected fraud, potential threats to the safety of any person, violations of this Policy or as evidence in litigation in which Logan is involved.
– In response to legal proceedings. We may also disclose information collected if we believe such action is necessary to comply with the law, a court proceeding, court order or other legal process, such as in response to a court order or subpoena.
– With your consent. We may disclose information collected from you with your consent
5.6 Compliance with the law, response to requests from public authorities, prevention and protection of our rights.
Logan may disclose your data, including personal data, to courts, public authorities, government authorities or authorized third parties if and to the extent that it is required or permitted to do so by law or where such disclosure is reasonably necessary: (i) to comply with legal duties; (ii) to comply with legal process and to respond to claims made against Logan; (iii) to comply with requests relating to a criminal investigation or alleged or suspected illegal activity or any other activity likely to expose Logan to any risk whatsoever; (iv) to protect the rights, property or personal safety of Logan, its employees, its Members or the general public.
6 – POSSIBLE TRANSFER OF PERSONAL DATA
The management and storage of data takes place on a database of the Logan Company and/or of third-party companies appointed as Data Processors. The database on which the data is stored is located in the USA.
It is in any case understood that the Holders/Controllers have the right to move the location of the archives and servers to Italy and/or the European Union and/or countries outside the EU. The Holders/Contractors guarantee as of now that the transfer of data outside the EU is conducted in compliance with the applicable legal provisions, stipulating, if necessary, agreements that guarantee an adequate level of protection and/or adopting the standard contractual clauses envisaged by the European Commission.
Logan reserves the right to disclose your information if we are required to do so by law, or if we are requested to do so by authorities or law enforcement agencies (e.g., police, public prosecutor’s office).
Where there are relationships with third parties, Logan has ensured that we enter into contracts of assignment in accordance with Article 28 Paragraph 3 GDPR, Paragraph 7 GDPR, or the transmission of data takes place on the basis of a decision of the European Commission in accordance with Article 45 GDPR.
If you would like to know more about our relationship with third parties, you can contact us at privacy@ logan.ai.
7 – EXISTENCE OF AUTOMATED DECISION-MAKING PROCESSES, INCLUDING PROFILING
The Logan Company does not adopt automated or semi-automated decision-making processes.
8 – YOUR RIGHTS
You have the right to ask us at any time for information about your personal data stored by us and their origin, the recipients or categories of recipients to whom these data are forwarded or made accessible, the purposes of storage and processing, the intended storage period, the decisions taken by us automatically, the right to data portability, the existence of the right to rectification, erasure (“right to be forgotten”), restriction of processing or withdrawal of processing and the right to lodge a complaint with a supervisory authority.
You also have the right to request that your personal data be erased and no longer processed if it is no longer necessary for the purposes for which it was collected or otherwise processed, if you have withdrawn your consent or objected to the processing of your personal data, or if the processing of your personal data is otherwise not in accordance with the Regulation.
All requests for information, access, withdrawals of consent, oppositions and any other type of request relating to the processing of data may also be sent by e-mail to privacy@logan.ai or to the address given in the introduction.
You have the right to lodge complaints about data processing activities with the data protection authorities.
Privacy choices
Opting out of data services If you wish to opt-out of the use of your Device Location Data and other related data that we use in our Data Services, you may either (a) deactivate the location services on your mobile device, or (b) complete the Opt-Out & Do Not Sell form. Note that opting out will be specific to the device for which you are submitting your opt-out request. This means that if you use multiple devices, you will need to opt-out for each device you use. Also, if you set your device’s advertising ID again, you will need to opt-out again for that device.
9 – DATA SECURITY
Technical and organizational security measures must be taken by the data controller that are appropriate to the risks, such as against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access, presented by the processing. Any person acting under the authority of the data controller, including a processor, must not process the data except on instructions from the data controller.
We take appropriate technical and organizational measures to ensure data security, in particular to protect your personal data and prevent it from being disclosed to third parties, accidentally or premeditated, lost or destroyed.
These measures are regularly reviewed and updated to the latest state of the art.
We design every function with the security of your data in mind. Our open-source SDKs use full SSL encryption for all communications. All device data receives one-way hashes with the MD5 hashing algorithm, the best for space and speed. Your application will never be rejected or flagged when transporting the SDK: Logan’s open-source technology exceeds the security and privacy controls of all major app stores.
Because your trust is important to us, we are committed to complying with the regulations and self-regulatory principles applicable to our data practices. We ask our publishers and other partners to adhere to the same standards we apply to our own practices and to provide appropriate levels of notice and choice.
We believe that your data is valuable. That is why Logan pursues only the strictest and most rigorous certifications in data storage and security.
Logan also offers its customers the option of opting out of the collection of persistent identifiers for certain end-users. If a customer notifies us that an end-user is under 13 years of age, has opted out of the service, or has waived the collection of personal information, Logan will not collect such information and will proceed to delete all information in its possession relating to that user as of such notification.
10 – RETENTION PERIOD
The Importer undertakes to take appropriate measures to ensure that the Personal Data transferred will not be retained longer than what is necessary to achieve the purposes for which it was transferred and no longer than the maximum retention period provided by applicable law.
We retain your Personal Information for as long as is necessary to comply with our legal and contractual obligations, enforce our agreements and allow us to investigate events and resolve disputes. We retain Location Data, Internet or Network Activity, and Device User Agent Data associated with a particular Mobile Advertising ID and used for our Data Services for up to 24 months, provided that such personal information may be retained for a longer period to the extent necessary for a significant legal or operational purpose, such as for compliance, record keeping, auditing, security, and error or bug prevention.
Updated to: November 2022
