Geo-Lift Reports give the most accurate, verified view of campaign effectiveness through real-world foot traffic analysis and measurement.
Our store visits are not modelled behaviours, they are confirmed, actual visits.
We capture data at a lightning-fast pace to enable you to:
Measure the impact campaigns have in driving physical store traffic.
Optimise campaign performance and ROI – both in real-time and after the campaign has been completed.
Gain insights that are actionable and provide a deeper understanding of campaign performance to inform future planning.
Logan uses best-in-market, transparent A/B control vs exposed methodology to track uplift. Our unique testing model ensures that the control group is an exact representation of the exposed users.